by SHANNON K. MURPHY | Dec 11, 2018 | Content Marketing Resources
There’s the technical definition of personalized marketing: the collection and analysis of prospect data to implement an enterprise marketing strategy for custom segments And then there’s the dynamic one: using data to captivate viewers, boost engagement, drive...
by SHANNON K. MURPHY | Dec 11, 2018 | Content Marketing Resources
Live streaming isn’t a trend; it’s fast becoming the dominant form of communication in the connected age. In fact, 78% of online audiences are already watching video on Facebook Live. It’s not hard to understand why with a camera on every mobile phone putting creation...