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A Practical Guide to Personalized Video Strategy (+5 Interactive Videos to Try)

A Practical Guide to Personalized Video Strategy (+5 Interactive Videos to Try)

by SHANNON K. MURPHY | Dec 11, 2018 | Content Marketing Resources

There’s the technical definition of personalized marketing: the collection and analysis of prospect data to implement an enterprise marketing strategy for custom segments And then there’s the dynamic one: using data to captivate viewers, boost engagement, drive...
How to Bring Your Business’ Live Events to the Next Level with Interactive Video Streaming

How to Bring Your Business’ Live Events to the Next Level with Interactive Video Streaming

by SHANNON K. MURPHY | Dec 11, 2018 | Content Marketing Resources

Live streaming isn’t a trend; it’s fast becoming the dominant form of communication in the connected age. In fact, 78% of online audiences are already watching video on Facebook Live. It’s not hard to understand why with a camera on every mobile phone putting creation...

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