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Video SEO: Mature Marketing Strategies for B2B Content Marketers

Video SEO: Mature Marketing Strategies for B2B Content Marketers

by SHANNON K. MURPHY | Oct 17, 2019 | Content Marketing Resources

Chances are your last video initiative strained team resources. Whether it was cash, time management, or a lengthy production schedule with numerous rounds of edits; you’re now ready to see a return on your investment. But for some reason, your videos are still stuck...
SEO & Content Marketing: 3 Steps for Building a Strategy Search Engines Love

SEO & Content Marketing: 3 Steps for Building a Strategy Search Engines Love

by SHANNON K. MURPHY | Sep 25, 2019 | Content Marketing Resources

There is a misconception that SEO and content marketing are incompatible.  Some marketers believe that an optimized article is simply stuffed with keywords and devoid of any true usefulness, or furthermore, compelling story, for the reader. But the truth is SEO and...
Quick Start Guide: The 5 Types of Video that Will Lift Your Business

Quick Start Guide: The 5 Types of Video that Will Lift Your Business

by SHANNON K. MURPHY | Dec 22, 2016 | Content Marketing Resources

Audiences crave video. And with 74 percent of all internet traffic projected to come from video by 2017, it’s foolish for marketers not to serve it up to their prospects and customers, establishing and furthering relationships with their brand. Video tells a story and...
Video Analytics: Everything You Need to Know

Video Analytics: Everything You Need to Know

by SHANNON K. MURPHY | Nov 3, 2016 | Content Marketing Resources

Marketers love data, it’s true. We embrace both the art and science of our roles, utilizing data and optimizing our efforts to drive demand for our businesses. But when it comes to video, many of us are still exploring what it means to create and start a video...

Recent Posts

  • Build a Killer B2B Video Marketing Strategy: Content Ideas & Best Practices
  • 4 Ways to Boost Your Blog’s Ranking with an SEO Content Strategy 
  • Video SEO: Mature Marketing Strategies for B2B Content Marketers
  • SEO & Content Marketing: 3 Steps for Building a Strategy Search Engines Love
  • Create Lasting Relationships: How to Use Video for a B2B Customer Advocacy Campaign

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