by SHANNON K. MURPHY | Nov 12, 2019 | Content Marketing Resources
We don’t need to tell you the competition between companies is fierce – you know that. But in the digital realm, you’re fighting for visibility, not just for customer dollars. So if you don’t optimize your blog posts for SEO, another business will, and...
by SHANNON K. MURPHY | Oct 17, 2019 | Content Marketing Resources
Chances are your last video initiative strained team resources. Whether it was cash, time management, or a lengthy production schedule with numerous rounds of edits; you’re now ready to see a return on your investment. But for some reason, your videos are still stuck...
by SHANNON K. MURPHY | Sep 25, 2019 | Content Marketing Resources
There is a misconception that SEO and content marketing are incompatible. Some marketers believe that an optimized article is simply stuffed with keywords and devoid of any true usefulness, or furthermore, compelling story, for the reader. But the truth is SEO and...
by SHANNON K. MURPHY | Sep 13, 2013 | Content Marketing Resources
Video is an integral part of business, education, recreation, interaction and more. Marketers must create online video marketing strategies that are thoughtful and deliberate, yet effective. With me so far? Of course you are! Where I may lose you? Accessible video. We...
